At the flea market this weekend I saw an issue of Fortune Magazine from 1934 for sale. What struck me, other than the beautiful design, was the price. A year’s subscription in 1934 would cost you $10. I just looked up how much a subscription would cost in 2010. You guessed it. $10
Lap Dances 1977 – 20 bucks – 2010 – 20 bucks!
Somethings find their price point and stick with it.